Complex ideas, Simply explained – 2023-08-08
In front of a packed space, Christian started his presentation by highlight a few examples where excessive jargon can make a valuable idea a complete turn-off for the public and investors. A simple methodology was shown on how to present a complex idea to nonspecialists using five tools. The presentation concluded with an exercise where we learned how to apply the tools. Christian Masset is founder of Peak Communication , a communication skills training agency.